Britax Accountants

🔧 Project Overview

Britax Accountants approached us with a critical issue: their existing website was managed by a third-party provider who had repeatedly ignored requests to update essential business information, including a change of address. This lack of responsiveness was impacting the firm’s credibility and online presence.

🧭 Our Mission

Our goal was to deliver a professional, fully updated website that reflected Britax Accountants’ current operations, while resolving the complications caused by the previous provider.

📋 Actions Taken

1. Consultation & Planning
   We worked closely with Britax Accountants to agree on a new website theme and structure that aligned with their brand and professional standards.
2. Handling Hostile Third-Party Provider
   The previous provider was uncooperative and attempted to retain control of the domain. We took over all communications on Britax’s behalf and advised that the safest route forward was to purchase a new domain to avoid delays.
3. Legal Intervention
   After exhausting polite requests, we issued legal threats to the previous provider, which ultimately led to the release of the original domain.
4. Domain Strategy
   Despite regaining access to the old domain, Britax Accountants opted to keep the newly acquired domain live due to its improved relevance and branding. We implemented a redirect from the old domain to the new one to preserve SEO value and ensure continuity for existing links.
5. Website Build & Launch
   The new website was professionally built to modern standards, with updated content, responsive design, and optimised performance. It now accurately reflects Britax Accountants’ services and location.

🚀 Outcome

• Britax Accountants now have a reliable, professional website that performs well and supports their business growth.
• The new domain has proven to be a better fit for their brand.
• All legacy traffic is successfully redirected, ensuring no disruption to client access or search engine rankings.